At the 2012 Sun Shine Film and TV Series New Media Copyright Summit on May 10th, Han Zhiyu, head of the Copyright Protection Division of the Beijing Municipal Bureau of Copyright stated clearly that the M&A of online video companies should be supported with the hope that this kind of market activity will help to bring the high online copyright royalties of films and TV series down to a reasonable price. According to statistics, the online copyright royalties of TV series rocketed up from 10,000 yuan per episode in 2009 to 1.85 million yuan per episode in 2011, increasing 15 times during the last three years.
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