Trademark Reform Improving Business Environment

2019/10/28

A new round of trademark registration reform focused on improving quality and efficiency is having a positive impact on the country's business environment, according to a senior official from the CNIPA.
 
"To strengthen IP protection and optimize the business environment, the country has made a series of efforts to improve the trademark registration process since 2018, and remarkable achievements have been made," said Du Hongyu, an official from the Trademark Office at CNIPA.
 
At present, the average time it takes to register a trademark has been reduced to five months in China, putting the country at the forefront of the world.
 
According to CNIPA, during the nine-month period, the number of trademark applications in China reached 5.7 million, and the cumulative number of effective registered trademarks reached 24.16 million. It means there is one registered trademark for every five market entities, Du said.
 
Meanwhile, the number of trademark applications from foreign enterprises in China reached 193,000, an increase of 12.5 percent year-on-year.
 
The time it takes to file a trademark is expected to be further shortened, and the construction of a modern trademark registration system will be accelerated, according to the trademark office's work plan.
 
Source: ChinaDaily