Unilever Launches Trademark Battle with Lishi Company

2011/09/19

The case between Unilever and "丽仕" company has made new progress recently. Unilever told us on September 5 before Ma Jihui, the trademark holder of "丽仕", filed an infringement case, Unilever had challenged the trademark in question "丽仕" and sought revocation by the Trademark Review and Adjudication Board (TRAB) under the State Administration for Industry and Commerce (SAIC).


Unilever lodged an oppsiton to the TRAB on the ground of similarity to its registered trademark of "力士" in April 2010. For whatever reason, Unilever representative did not respond to the questions from press regarding the contentious issues of the case on September 6. In the meantime, Ma Jihui also presented his defense in writing. We will follow the development of the case. 

Source: China IP News