Shanghai cracks down on Disney trademark piracy

Shanghai cracks down on Disney trademark piracy


The industry and commerce administration of Shanghai announced on Monday that they had investigated 17 cases of infringements on Disney trademarks, with total illegal turnover of more than 1 million yuan ($154,090). Most of the cases involved clothes, toys and hotels using the Disney trademark without authorization. Shanghai Disneyland is scheduled to open in June.

Source: China Daily

People watch

It is lucky for Chen Jun to began his career in the IP industry 14 years ago when the first group of IP managers for businesses appeared on the stage in China and he has been in the industry.

It was this “Whampoa Military Academy” for IP that educated China’s first batch of corporate IP management personnel. Many of these engineers left Foxconn in the years since.