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Chery Intended to Resist the Registration of Mercedes-Benz EQ Trademark

2017/04/20

Chery has officially submitted the objection of the registration of Mercedes-Benz EQ trademark to the Trademark Office of State Administration for Industry and Commerce. The ground is that this trademark approximates the registered "Chery eQ" trademark, which seriously infringes the priority right of Chery, as well as breaks the relevant provisions of the Trademark Law of the People’s Republic of China and the Anti-Unfair Competition Law of the People’s Republic of China; hence, it should not be approved for registration.



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